Dodge To Release Five Limited Edition Vipers in Commemoration 25th Anniversary and Final Year of Production

Limited Edition Vipers

This year, the Dodge brand is saying goodbye to one of the most exotic and unique high-performance sports cars in history. The 2017 model year marks the 25th anniversary of the iconic Dodge Viper as well as its final year of production. To celebrate the occasion, Dodge issued a press release yesterday announcing five limited edition models…

Posted in Fleet, News, Social

2017 Chrysler Pacifica Meets the First Family to Take Delivery

2017 Chrysler Pacifica

If you’ve ever purchased a new vehicle, then you know how great it feels when you pick up your car for the very first time. Now imagine if you were the very first person to take delivery of that car at all. That would definitely be something special, and it actually happened for the family…

Autotrader Delineates ‘5 Reasons to Buy’ 2016 Dodge Challenger

Dodge Challenger

If you were to ask us about our standout sports coupe, the 2016 Dodge Challenger, we at Tate Branch Dodge Chrysler Jeep are liable to go on and on about it, citing every one of its many winning qualities. That said, we feel the smarter move for all parties involved is to, instead, link the following…

Posted in Fleet, New Inventory

Uncork Top-Flight Thrills with the Tenacious 2016 Dodge Viper


A beautiful beefcake that’s altogether beyond compare, the 2016 Dodge Viper is most definitely a darling of ours here at Tate Branch Dodge Chrysler Jeep. And apparently, we’re not alone in that opinion, either. Also a favorite of Kelley Blue Book Associate Video Editor, Zach Vlasuk, the allure of the Viper is downright undeniable. And, after seeing it for…

Posted in Fleet, New Inventory, News

Four FCA US Models Win IHS Automotive Loyalty Awards

Jeep brand

Chrysler and Jeep brand started the year off right, as the two combined for four IHS Automotive Loyalty Awards. The awards recognize brands whose models experience superior owner-loyalty, which is determined when a customer returns to the same make or mode for consecutive new-vehicle purchases. ”We are pleased to recognize FCA not only on loyalty for continued high…

Posted in Fleet, News, Social

You Can’t Tame a Challenger

Dodge Challenger

With a heritage as aggressive and performance driven as Dodge’s, it’s hard not to be viewed as a bandit by others who can’t quite match their enthusiasm or intensity. You get used to it, though. Learning to shut it all out comes with the territory. Besides, when the talking gets too loud you can always just leave…

Posted in Fleet, Social

2015 Jeep Cherokee is Stocked with Stunning Features

Jeep Grand Cherokee

From the moment we at Tate Branch Dodge Chrysler Jeep first laid eyes on the 2015 Jeep Cherokee, we all fell for it. Hard. And fast. And though this didn’t really come as a surprise, what is, in fact, pleasantly surprising, is the reaction the Cherokee garnered from the folks at Autotrader. Apparently we’re not the only ones…

Posted in Fleet, New Inventory, News

Chrysler 200: What Sets the Classics Apart

Chrysler 200

It’s tough not to love a classic. Maybe that’s why the team here at Tate Branch Dodge Chrysler Jeep is so fond of cars like the Chrysler 200. As this recent ad spot featuring a reading from Moby Dick illustrates, the Chrysler 200 sedan is as tough on the inside as it is beautiful. In fact, the car’s…

Posted in Fleet, New Inventory, News
Saved Vehicles


You don't have any saved vehicles!

Look for this link on your favorites:


Once you've saved some vehicles, you can view them here at any time.

Contact Us

(575) 392-5061

Call Now

4123 N. Lovington Hwy • Hobbs, NM 88240

Get Directions

Today's Hours:

Open Today! Sales: 8am-7pm

Open Today! Service: 7:30am-6pm

Open Today! Parts: 7:30am-5:30pm

Tate Branch Hobbs 32.7446189, -103.167434.